Q: Who can use Exchange Again’s barter platform?
A: Any corporate, brand, agency or business with goods, services, or marketing budgets to allocate can partner with us. Whether you’re a retailer, manufacturer, service provider, or agency — as long as you have something of value to trade, we can build an exchange-deal.
Q: What kinds of products or services do you accept for barter?
A: We accept products (excess stock, retail items, services your company offers) subject to evaluation. We also accept marketing/service credits from your budget. The key is that your offering has real value and can be matched to the media/service value we provide.
Q: How is the value of my offering determined?
A: We undertake a valuation process: we review your product/service, its market retail value and condition or service scope. Then we propose a media/service plan of equivalent value. We ensure transparency and fairness — you get matched value for the exchange.
Q: Do I pay cash for the media or service?
A: No — that’s the core benefit. You exchange your offering for our media or service — preserving cash, maintaining liquidity, and still achieving brand visibility or utilizing inventory.
Q: What will I receive in return — how do you track results?
A: Upon execution, you receive detailed campaign reports — reach, impressions, locations, audience metrics, creative execution details. We align with your goals and provide full transparency.
Q: Are there any hidden costs or restrictions?
A: We believe in full clarity. Any restrictions (such as inventory age, region, shelf-life, exclusivity) are disclosed upfront during negotiation. No hidden mark-ups or surprises.
Q: How quickly can a barter campaign be launched?
A: Once valuation, match-making and agreements are finalized, we can move swiftly — depending on media availability and creative readiness. Some campaigns launch within weeks.
Q: Can I combine barter with cash to maximize value?
A: Absolutely — hybrid models work very well. You may allocate part barter and part cash to access premium placements or larger campaign scopes.
Q: What happens if my media/service plan does not deliver?
A: We partner closely with you. We set expectations, define KPIs, and monitor performance. If there’s any shortfall in execution versus the agreed plan, we work on remediation or provide alternative placements to ensure value.